WOM at Work
In 2005, Seth Godin wrote the FREE PRIZE INSIDE. It’s essentially a guidebook for creating remarkable products and services. As marketers we know when remarkable things get remarked about … word of mouth happens..
This 2-minute video ditty shares two word-of-mouth worthy free prizes I experienced while staying at the Hotel Burnham in Chicago. (Yes, I mispronounce the hotel’s name in the video. My bad.) Enjoy.
