John Moore (bio)
John Moore was formerly in marketing at Starbucks Coffee and Whole Foods Market. Today, through his Brand Autopsy Marketing Practice, he shares marketing advice with businesses aspiring to earn unwavering devotion from customers and employees.
As a long-time believer in the power of word-of-mouth marketing, John is putting his experience and passion to good use as a WOM Enthusiast for the Word of Mouth Marketing Association.
In this role, John educates and motivates businesses to use word-of-mouth marketing effectively and ethically. And, he serves as a WOMMA spokesperson addressing hot-button topics covered by traditional media and joining interesting conversations about WOM in the social media world.
John is also the author of the well-read Brand Autopsy blog and the author of TRIBAL KNOWLEDGE, a business management book. He lives, works, and plays in Austin, TX.
Hey John!
I work with Sid Lee, an advertising agency out of Montreal. We recently released a book called Conversational Capital which is our philosophy behind creating word-of-mouth and we have been running a blog (http://conversationalcapital.com/category/authors_posts/) where we discuss different initiatives that have grabbed our attention.
We recently mentioned your wonderful blog on our own and we were hoping, in the spirit of reciprocity, that you might give us a shout out. If not, absolutely no worries.
I appreciate the insight on your blog and hope you keep it up!
Many thanks,
Ben
Austin, TX it really is the NEW Seattle! Man I love that damn town!